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Media Buyers Club
Media Buyers Club
Apr 18, 2025
Media Buyers Club #7 : faut-il faire confiance aux algos d'automatisation de Google et Meta ?
Nicolas Jaimes
Marketing efficiency
Marketing efficiency
+1
+1
Apr 03, 2025
Media Buyers Club #6 : Pourquoi on vous parle d'unified marketing measurement (MMM)
Nicolas Jaimes
Media Buyers Club
Media Buyers Club
Mar 13, 2025
Media Buyers Club #4 : Comment Ollivier Monferran (Essity) optimise ses budgets médias à l'aune de l'attention
Nicolas Jaimes
Media Buyers Club
Media Buyers Club
+1
+1
Feb 25, 2025
Media Buyers Club #3 : ce que la fragmentation du search change pour les marques
Nicolas Jaimes
Marketing efficiency
Marketing efficiency
+1
+1
Feb 13, 2025
Media Buyers Club #2 : ce que change l’arrivée de Meridian, le MMM open source de Google
Nicolas Jaimes
Media Buyers Club
Media Buyers Club
+1
+1
Jan 30, 2025
Media Buyers Club #1 : tout comprendre à la mesure cross-media
Nicolas Jaimes
